"People occasionally stumble on the truth, but most of them rises, otrzepuje and goes on as if nothing had happened ..."

Just before the television weather forecast corner of my eye I saw the ad: the monitor color brykające owocyki and some vague, but many associations with sweets cudaki. Guessed that this campaign of Orbit gum.

Ads with assumptions do not watch when I fly off the TV sound, and I was at that time dealing with something else, such as brewing tea or cleaning up from the table. . But this time I threw the remote control very interesting, illuminating the truth about health and nutrition have to communicate to our cynical, enlightened nation polluters. Unfortunately, I could not, but at the bottom of the screen (probably out of concern for the deaf) appeared an inscription stating that it actually Orbit gum and that this will save your teeth, dear viewer. Chew gum Orbit so after each meal, and you will be saved, amen.

I was hoping I would find this ad anywhere on the net, but failed. But I found something else: very seriously and carried out beyond reasonable doubt "professional" blog, dealing with advertising. I read and my jaw dropped in amazement that you can write with such an almost religious solemnity, and yet the seriousness of a scientific tool that cynical and eager to become rich, even at the expense of health and life of naive psychopaths use to total odmóżdżania and so inherently weak-minded part of humanity.

Further reading of this blog provided me with experience, we never had before, and knew just let me know the words and concepts, which (oh, the dark and backward woman out of me) I did not know. I realized how much I neglect their health due to lack of proper eating habits. But nothing is lost.

Interview (from 2008) with the lady who is Junior Brand Manager, Wrigley Poland has given me hope that the habits one can develop in any age, thanks to the dedication of full shares of the company, which is (pardon) of the finger wd ..., that is in the nose , and so has more than 90% of the market does not need to waste money or energy on advertising their products and so popular. And yet, in his infinite goodness, throw money out the window, only with a disinterested concern for the welfare of society.

Oh, so moved, I stopped just to see the monitor, so I do a short break to dry the eyes and nose ...

Already I feel better, so I can continue my relationship.

Let me start from the beginning and must confess to no little embarrassment, that she lived to such a venerable age with no idea of what a "share tryvertisingowo-ambient". Well, the State did not see the blush of shame on my face ... I am glad that, although late, but still, I was conscious that this is the "incorporation of brand / product in the consumer's daily life." In this case, the consumer receives the bill in a restaurant in an elegant pudełeczku with two pockets. Inserted into one that account, and a second chewing gum Orbit, bearing the slogan "Clean your teeth after a meal." What a fantastic idea, right? The toothbrush and tube of toothpaste nohow would not have packed in a discreet box and the rubber is so great in it fits! The author does not have a blog directly from happiness: "Fantastic idea, because mint chewing gum after a meal in a restaurant when a man does not have to wash your teeth, very useful."

Next I read that this beneficial action, which is part of a large campaign has been carried out pubs and restaurants, and took the points-trade, canteens selected universities and TV campaign. ... All this, of course, for our own good!

So I look to the page http://wiem-jem.pl/ and typing into a search engine called "Orbit." I learn that the product is "vegetarian" and "no sugar".

And then I see it consists of:

• E420 (Sorbitol)

• E965 (Maltitol)

• maltitol syrup

• E421 (Mannitol)

• E951 (Aspartame)

• E170 (calcium carbonate)

• E322 (lecithin)

• E171 (titanium dioxide; banned in Poland)

• -glazing agent carnauba wax

• Vitamin bha

Underneath the composition is mentioned again:

Original list of ingredients: sweeteners - sorbitol, maltitol, maltitol syrup, mannitol, aspartame, acesulfame k, rubber base, flavors, glazing agent: calcium carbonate, humectant-dlicerol, emulsifier-soya lecithin, coloring E171, acidity regulator-bicarbonate sodium-glazing agent carnauba wax, an antioxidant bha

And in the boxes next to such information:

Undesirable consequences

• In experiments on animals, when given too many doses, observed the formation of urinary stones and renal tumors (E420)

• You may experience diarrhea (E965)

• Children may experience diarrhea (E965)

• It can cause diarrhea (E421)

Good advice

• We advise against frequent consumption (E420)

• Excess causes bloating, diarrhea, abdominal pain (E420)

• We advise against frequent consumption (E421)

• Excess causes flatulence (E421)

• Excess causes bloating and diarrhea (E421)

• Harmless except for patients with phenylketonuria (E951)

Product Description by. manufacturer: Orbit White Fresh Mint is a whitening gum flavor of fresh mint. 25 sugar-free dragee freshens breath and helps prevent tooth decay. Chewing gum is also influenced by the increased excretion of saliva in the mouth, which further affects the maintenance of proper pH. Penetrating the enamel phosphate, rebuild them, and thus prevent the formation of the first mikroubytkow. Therefore, it is important to chew sugarless gum after posiłku.Informacje dodatkoweSpożycie excessive quantities can cause a laxative effect.

According to the know-eat aspartame or E951 is harmless. I will say differently was officially recognized as harmless, but research conducted solely on him by the manufacturer. Independent researchers do not receive from the company Searle samples of this substance, so it is quite obvious that this research can not be trusted.

All believers in the health and "dietetyczność" E951 sweetener (aspartame), urge to be included in Google's blogging engine and the password "aspartame" and "E951" and to become familiar with my earlier notkami on this topic.

Source: Maria Sobolewska

www.astromaria.wordpress.com